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Do you want to have a good impression on people who are visiting your website for the first time? And, Do you want them to be impressed by your Web Design? Do you want them to be interested in your products and become your customers?
Obviously the answers to above all the questions would be YES!
But for that to happen it is very important that you have a perfect website that is able to provide a very good first impression. Because 94% of first impressions are related to your Web Design.
Therefore, A good website design can help you in converting a visitor into a loyal customer.
You might be thinking that how a website design can help in improving sales and revenue. Continue Reading!!
How does Web Design help in improving sales?
- Credibility: When someone visits your website for the first time, they determine if your business is trustworthy or not just by looking at your Web Design. If your website design is outdated, it will definitely affect your business credibility negatively.
- User Experience: If a website takes a long time to load or is difficult to use, Most of the users don’t stay on it. They will instead go to your competitor’s website and you will lose a sale. This is not something you would want.
- Engagement: It is very important that your website looks attractive and engaging. All kinds of audiences want to engage with a website that looks visually appealing and eye-pleasing. They will leave the website if it’s not eye-pleasing and this would impact sales.
You should invest in getting your website design updated by a Professional Web development company. This would make sure that your website looks up-to-date, easy to use, and attractive all the time. Increase sales, revenue, and leads from your website by hiring a professional web development company like Akshar Softweb.
5 Web Design modifications you can do to improve sales
Use a Responsive Web Design
Over 90% of people use different devices to access the same website. Therefore, it is important to have a Responsive website. It will help in making your website mobile-friendly, and will make it look good on all kinds of screens from smaller viewports to high-resolution screens, and it will also increase the amount of time that visitors will spend on your website. According to the Google algorithm, a responsive design will also help in improving your rank on search pages. So, get your Website Redesigned if it is not Responsive.
Use Call to Action(CTA) Buttons
The Call to Action(CTA) is an opportunity to motivate your website visitors to become your client or customers. CTA can help in converting leads into sales. It is a very important part of a successful marketing campaign. CTA helps in building trust, improves sales funnel and helps in the success of Digital Advertising.
CTA buttons are essential to placate your website visitors to sign up, register, download, share or buy. Therefore, create CTAs that are noticeable and guide your audience in the right direction.
Use engaging Visuals in your website design
If visitors come to your website and find website pages full of texts, they might get confused and leave the site. To convert the visitors into customers a website design should have great visuals.
Visuals in between the texts make the information engaging and provide a better user experience.
Here are some things that you can do.
-Use beautiful, personalized, and attractive images of your products. The images should be able to provide warmth to your customers.
-Use videos to showcase your products, explain some complicated topics or make it easy for the audience to understand your brand.
Create user-friendly Navigation
No user will stay on a page that is difficult to navigate. Thus, make sure that navigation on your site can be done fast and easy. You can achieve this through a reduced number of menus, short and descriptive titles, subcategories with only 3 sections, and the logo of your company will always take the user back to the homepage.
Improve Website Speed and Loading time
It is very important to have a website that provides a good user experience. Because if the website takes forever to load and does not have the proper resolution then the user will immediately leave the website and will never come back. Because, 47 percent of the visitors expect a web page to load in two seconds or less.
Increase sales by hiring a Top web development company to design your website
We have an experienced team of website designers and developers who can help you create a website that will fit both your budget and ideas.