Social Media Marketing can help your business reach a very large audience. It is also very cost-effective. You can either use social media to increase your brand awareness or use it for driving website traffic and sales. Social media can also help you connect with users directly which is very good. We know that not every business would have large marketing budgets to afford expensive marketing campaigns. If you are just starting or own a small business then social media marketing would be a perfect strategy for you. It will give you immense opportunities to grow your business by reaching a wide audience.
“Through our Social Media Marketing Services, we aim at increasing brand awareness and improving brand Reputation.”
Social Media Management is the process of creating, scheduling, and analyzing the content posted on social media platforms, like Facebook, Twitter, Instagram, Pinterest, etc.
We are a team of professional Graphic designers, Social media specialists, and Marketing experts who are able to provide the best creative ideas and strategies to make your business popular on Social Media Platforms.
Our Social Media Marketing Process
Step 1 : CHOOSING SOCIAL MEDIA PLATFORMS
Choosing Social Media platforms from various options available( Facebook, Twitter, etc). So depending on your requirements we ask you to choose the social media platforms on which you want to promote your business. Here we also provide our suggestions that we think might help you.
Step 2: SOCIAL MEDIA ACCOUNT SETUP
After choosing the social media platforms. We create business pages on different social media platforms. The pages will contain all the information of your company so a potential lead can easily contact you.
Step 3: SET S.M.A.R.T. GOALS
Us together as a team will set SMART goals. Smart goals stand for Specific, Measurable, Attainable, Relevant, and Time-bound Goals. Goals will keep us driven and motivated. We don’t set goals that are unattainable and irrelevant. The goals will be in perfect alignment with your requirements.
Step 4: AUDIENCE RESEARCH
We will research the audience that could be your target audience. We will try to know your Target Audience through Real-World Data. Because we believe that for a successful business it is very important to know who will buy your products and services.
Step 5: COMPETITOR RESEARCH
We also conduct Competitive Analysis to understand the Competition. We think competitor research is equally important as audience research. If you know who your competitors are, your business will stay competitive in the market.
Step 6: SOCIAL MEDIA CALENDAR
Creating a schedule for date, day and time of posting. Depending upon your target audience the scheduling of the post is very important. Other factors like country, national holiday, festivals, etc are also considered in this step.
Step 7: CONTENT CREATION
We will create Engaging Images, Post Content, GIFs, Videos, etc. The posts should be engaging so that more and more people get impressed by your company profile. For this, we have professional graphic designers who can help in creating professional-looking posts.
Step 8: INCREASE PAGE POPULARITY
In this step, we run a Social Media Campaign that helps in Increasing page reach and page views through organic and paid means. The organic and paid means help in increasing page likes and reach.
Step 9: REANALYZE
For us Reanalyzing is also important. Therefore, we reanalyze the strategies on a Regular Basis to improve Page Performance.
If you are looking for ways to improve traffic on your website or want to improve search engine rankings of your website or targeted keywords. Akshar Softweb also provides Marketing services like SEO Services, Search Engine Optimization, , Internet Marketing Services, Digital Marketing services, Web Marketing Consulting, SEO Strategies, Website Development, eCommerce Website Design, and much more.